2018 Publications

 

 

Introducing - The 2017 Marketing Programme
     
VOW's suite of 2018 publications are now available to order via the VOW Publications Manager. Click here to place your order now.
 
2018 MAIN CATALOGUE

Size: A4     Page Count: 976
Pricing Options: RRP/Unpriced
Order Deadline: 25th August 2017

Key features and benefits:
• Revamped to position you as an expert across all categories 
• Educational content to enable your customers to make an informed buying decision
• 15 new professionally designed cover options
• New introduction pages promoting new product launches and VOW Exclusive brands
• Available as a VOWdigicat to enable you to drive sales online
• Drive additional sales with further materials on myMarketing

Click here to view the handout

 
   
NEW PRODUCTS MAILER

Size: A4     Page Count: Est. 16
Pricing Options: Sale
Publication: Quarterly

Key features and benefits:
• Utilise this quarterly mailer to showcase your constantly evolving range to your customers
• All products included in the mailer will not have featured in the 2018 catalogue
• Editorial spreads to help your customers better understand new ranges and make informed purchasing decisions
• Brand new Main Catalogue insert available to promote new product marketing materials to your customers
• Smaller versions available free of charge on myMarketing to promote your new range monthly
• Available as a VOWdigimailer to enable you to drive sales online

Click here to view the handout

   
Q-DIRECTORY

Size: A4     Page Count: 68
Pricing Options: Sale/RRP (UK)
Publicaton: January & July

Key features and benefits:
• Q-Directory is VOW’s most popular direct mail publication showcasing more than 1,000 best-selling lines
• Use the mailer as a follow-up mini catalogue specifically to drive sales of your Q-Connect range
• Printed on quality, heavyweight paper for a professional finish
• Four new professionally designed cover options
• Utilise the quarterly Q-Savers mailer free of charge on myPrint
• A vast range of Q-Connect marketing materials are available on myMarketing to drive more sales

Click here to view the handout

 
   
  FACILITIES FIRST

Size: A4     Page Count: Est. 36
Pricing Options: RRP/Unpriced/Sale
Publication: Quarterly

Key features and benefits:
• New quarterly magalogue to enable you to promote new products throughout the year
• Enhanced look and feel to position you as an expert in the £5 billion Facilities Supplies market
• Additional seasonal content to allow you to drive sales each quarter
• Professionally produced editorial spreads to enable your customers to make informed purchasing decisions
• Available as a VOWdigimailer to enable you to drive sales online
• Drive additional sales with a vast range of Facilities Supplies materials on myMarketing

Click here to view the handout

   
2WORK

Size: A4     Page Count: 16
Pricing Options: Sale
Publication: Quarterly

Key features and benefits:
• The 2Work range offers the best in affordable, effective, professional cleaning products for all working environments
• One of VOW’s most popular mailers and was increased to 16 pages last year
• More educational content in the form of ‘quick tips’ providing your customers with key information
• Printed on quality, heavyweight paper for a professional finish
• Four new professionally designed cover options
• An extensive range of 2Work materials are available on myMarketing for you to drive more sales

Click here to view the handout

 
   
  OFFICE PRODUCTS MAILER

Size: A4     Page Count: 12
Pricing Options: Sale
Publication: Quarterly

Key features and benefits:
• Drive sales in vertical markets with this brand-new mailer for 2018
• January – Legal, April – Education, July – Healthcare, October – Hospitality
• Perfect for existing or prospective customers
• Professionally designed cover options tailored for each vertical market
• Available as a VOWdigimailer to enable you to drive sales online
• A vast range of marketing materials on myMarketing for you to drive further sales

Click here to view the handout

   
SEASONAL SAVERS

Size: A5     Page Count: 52
Pricing Options: Sale
Publication: Quarterly

Key features and benefits:
• Quarterly added value promotions for you to promote to your customers
• Revamped design for 2018 to focus on the seasonal theme
• 16 brand-new professionally designed cover options across four quarters
• A5 publication printed on lightweight paper making it cheap to send to your customers
• Available as a VOWdigimailer to enable you to drive sales online
• A vast range of seasonal marketing materials available for you to utilise on myMarketing

Click here to view the handout

 
   
  WORKSPACE CATALOGUE

Size: A4     Page Count: 124
Pricing Options: RRP
Order Deadline: 25th August 2017

Key features and benefits:
• Completely revamped publication that competes with other specialist furniture catalogues in the market
• Professionally produced editorial spreads to effectively position you as an expert in the furniture category
• Educational content enables your customers to make an informed buying decision
• Enhanced new design includes schematic line drawings for a professional look and feel
• Available as a VOWdigimailer to enable you to drive sales online
• Attend VOW’s regular furniture training events for key market insights and exclusive offers
• Drive additional sales with a vast range of Furniture materials on myMarketing

Click here to view the handout

   
FURNITURE MEGA DEALS

Size: A4     Page Count: 4
Pricing Options: Bespoke
Publication: Quarterly

Key features and benefits:
• Drive sales in the ever-growing furniture market
• Entice your customers to purchase more furniture products with great offers
• Brand new design for 2018 including lifestyle images and more custom content for your business
• Products from VOW’s fantastic First range are heavily featured
• Attend VOW’s regular furniture training events for key market insights and exclusive offers
• myMarketing includes a range of Furniture end user marketing materials for you to push extra sales
• Available free of charge on my Marketing for you to customise with your own pricing and company branding

Click here to view the handout

 
   
 

TECH SAVVY

Size: A4     Page Count: 12
Pricing Options: Sale
Publication: Quarterly

Key features and benefits:
• Drive technology sales in vertical markets with this
brand new mailer for 2018
• January – Telecommunications, April – Education, July – Conference and events, October – Healthcare
• Target new customers in growing markets with the latest innovative products
• Professionally designed cover options tailored for each vertical market
• Available as a VOWdigimailer to enable you to drive sales online
• Technology marketing materials available on myMarketing including flyers, HTML templates and web banners

Click here to view the handout